Title: Silverback ASP
1Silverback ASP Investment Presentation
Making the World a Smaller Place
www.silverbackasp.com www.imindoro.com www.ibalic
ommunity.com
2Silverback Application Service Provider Presents
Investment Presentation
On-Demand Software with our Service Management
Systems, Voice Over Internet Protocol (VOIP) with
our SIP Gateway services and our Software IP PBX.
Current business offerings Singapore, the
Philippines and Indonesia, with plans of
continuing our aggressive expansion throughout
Southeast Asia. Silverback ASP is a profitable,
debt free company with 24 employees and 1,600
users accounting for 14 million billable minutes
per year. Our primary business focus is
marketing to corporate Small Medium Enterprises
(SME) and resellers for our services.
Silverback ASP Supported Territories
3 Key Director Bio-Data
Steve Davis, CEO Steve Davis founder of
Silverback ASP in March 2001 formerly was Vice
President of Technology of Exodus Communications.
Steve began his technical career in an IBM RD
Think Tank called JIEC as a Systems Engineer and
SW designer. He has an accomplished career path
from starting as a SE, to becoming CTO of a large
ISP in Tokyo Japan, and expanding Exodus
Communications Asia Pacific. Dan Sweeney, CTO
Dan Sweeney a technical veteran, began his
career as a programmer for Quarterdeck (now
called Symantec). Dan wrote the kernels for Desk
view and many other programs. Since Dan became
Senior Backbone Engineer for Exodus
Communications and designed and expanded a
multiple OC192 network with over 8 million routes
per node. Dan is an asset to Silverback ASPs
technical team Ronald Ramos, Chief Engineer
Ron Ramos is an accomplished Network Engineer
and has developed and proven his technical
knowledge by being a key part in building the
Silverback and Alfa Jungle Systems. Ron has
experience in building Philippine IP Networks,
Microwave Satellite Networks and is an
accomplished Systems Engineer. Ron has earned his
placement in Silverback ASP as the 4th dedicated
employee and a board member. Martin Winter, Board
Member and Consultant Martin Winter is an
active consulting board member of Silverback ASP.
Martin is a currently a Technical leader working
for Cisco Internet Technology division of IOS
(RD). Martin was previously Backbone Engineering
for Exodus Communications and like Dan designed
and expanded the multiple OC192 network from a
DS3 network to accommodate a fast expanding
Internet environment.
4 Product Services
Secure Centralized Data and Communications all in
One Package
Silverback ASP has created a powerful Management
System. This System is built for SMEs to have an
affordable solution that can cover valuable
Business functionalities over the Internet.
Companies can lease a license for 200SGD rather
than spending valuable resources on high priced
technology or developments.
Key Considerations Internet Accessibility Data
Availability User Flexibility Business
Scalability Fast Deliverability
5 Product Services
Our On-Demand service is nicknamed Alpha Jungle
and can help SMEs operate more efficiently.
Rather than using Microsoft's Excel and Word
systems to manage customers, leads and billing
users can have available all their Data in real
time over the Internet.
The System is built into 5 Secure Portals for
easy management and navigation.
Each Potal has its full featured functionality to
support the business needs.
The Alpha Jungle is fully integrated with our SIP
Worldwide Gateway and SIPc IP PBX for easy to
access centralized Communications and Data
Management.
Companies no longer have to worry about Technical
decisions rather, they can focus on their core
business and ensure that their data is
Accessible, Available, Flexible and Scaleable.
6Service Customer Overview
Service Revenue Breakdown, 2006 sales
We Sell ready to use VOIP hardware preconfigured
to our International calling Gateway and, a full
featured Service Management System to run all SME
business operations at a low monthly cost to
businesses.
82 of our business is Monthly Reoccurring
revenue for services.
Customers Industry Breakdown, 2006
Silverback Supports many different types of
customers with our products Average VOIP User
is worth 47 USD Average VOIP User Consumes 300
Minutes per Mo. Average Net Profit per VOIP User
is 46 Average Alfa Jungle User is worth 135
USD Average Net Profit per VOIP User is 95
7 Corporate Standing
Quick review sheet
Our technology is built and we have established
customers
- Founded in January 2001 (Tokyo, Japan)
- Singapore (Asia Pacific HQ) October 1, 2006
- Philippines with Value Added Service Provider VAS
License September 11, 2003 - Employees 24 Share holders 6
- Product Services
- Released engineered proprietary SIP (VOIP)
service June 2004 - Released engineered proprietary Service
Management System September 2005 - Released engineered proprietary SIPc Feb 2006
- Acquired Internet Mindoro Corporation June 2006
- Established iMindoro and iBali Communities July
2006 - Customers gt1600 Billable Users (as of December,
2006) - gt75,000 USD monthly revenue, December 2006
- gt14,000,000 Minutes per year of Billable Gateway
Usage, December 2006 - Financial Status
- Outstanding Debt Zero (0)
- 2006 Gross Revenue 1,200,000 USD
- Gross Profit Margin gt46
- Total Company Shares 10,000
- Market Share
8 Funding Strategy
- Use of Funds
- Customer Revenue Expansion
- Silverback ASP has the experience and ability to
grow organically through bootstrapped revenues.
Investment is needed to reach particular goals to
achieve maximum valuation in relation to our exit
strategies.
Marketing Sales Development Support Adjustments
- Customer Acquisition Strategy
- -Allocation of funds primarily will be used for
Sales and Marketing to gain market share
throughout South East Asia.
- Existing Technologies
- Silverback ASP has already built our
technologies. Each additional Client on our ASP
means additional profits. The challenge will be
to manage the growth with additional hardware and
network to maintain our quality standards.
- Revenue Targets
- With the capitol resources our realistic target
revenue for 2007 is minimum of 10 million USD.
- Prospective Exit Strategy
- Acquisition by regional Telco Trade sale to
regional Telco, ITSP or other Service Provider. - IPO Listing in Singapore or Hong Kong
9 Resellers Partners
With Capital Investments we are expected to grow
10times over 2007 Without Investments we will
continue to grow at our expected rate.
- Resellers vs. Direct sales
- Silverback ASP understands that there are many
hard to acquire markets and relationships. In
turn, we use Resellers as much as possible to
gain and support there loyal customers however,
we also subscribe to direct sales through our own
sales force and referrals.
- Partner Companies
- Linksys Asia Pacific, Microwarehouse Philippines,
SisTech Ingram Micro Malaysia, Singapore,
Thailand Plus many other resellers. - Retailers PC Express(Ph), Mobile One(Ph), Funan
Addons (SG)
10User Minutes Forecast
Annual (ASP) Users vs. (VOIP) Minutes per (k)
Growth
132m
Growth 10x
Growth forecast is based on capital resources
available for sales and marketing to meet demand
Our Service offerings and Technology are within a
market sector that is growing rapidly. The user
lifecycle currently does not have a foreseeable
slow down within the next 3 to 5 years and will
continue to grow in demand.
14m
VOIP Minute volume Expansion forecast
ASP User Expansion forecast
7.5m
20k
50k
6.5k
lt10k
lt12
Actual
Actual
2008
2007
2006
2007
2006
2005
2004
2003
11 Competitive Edge
1. Silverback has the most technical knowledge
base in Asia today
2. We offer Full featured tools unique to the
area and to the SME market. As customers grow so
can their Data Management and Communications
infrastructure with our fully integrated Alpha
Jungle and VOIP SIP service
3. Support, Sales and Infrastructure are
dedicated to Asia Pacific
4. Our On-Demand ASP is aggressively priced to
fit the budget needs of any SME
5. Alpha Jungle is built based on a open API
environment to ensure that it is flexible for
many company structures.
Competition There is other competition in Asia
Pacific however, most are only resellers of a US
companies products. We are unique in our field in
that we use our Worldwide calling Gateways to
enable calls to over 768 locations worldwide. We
have developed our own proprietary configuration
of SIP to optimize Bandwidth and ensure quick
access to the Gateways. We also have created our
own Service Management System to support all
types of customers and resellers. This gives us
an advantage over competition in that we can
react and adapt to customer needs faster and more
efficient than any of the resold US centric
offerings.
12Value of Silverback ASP
- Silverback ASP is the Company of Choice
- Board Member Experience - Steve Davis (IBM,
Exodus), Dan Sweeney (Quarterdeck, Exodus) and
Martin Winter (Exodus, Cisco) - Silverback ASP Board has experience in growing
companies from 0 to 5 million, 5 to 65 million
and 100million to 22 billion companies. - Understand technology to a true Think tank
level Knowing the future of our industry from a
Technical level - We are considered the Expert with VOIP and
On-Demand ASP services - We make VOIP work in Developing Nations
- Operational Excellence Quality is absolute and
the Do what you know and do it well mindset is
our conservative standard. - Established Company, technology and Sales
distribution channels. - Technology and all proprietary applications have
been developed already. - We understand the cultural diversity of countries
we work within. - Built from Zero capital and currently maintain
Zero Debt - We have over 24 employees, 1600 users and over 14
million minutes a year usage. - Our products are in high demand Companies are
becoming smarter growing with the need to reduce
costs and increase efficiency.
13Value of Silverback ASP
- 7. We have an integrated product line covering
- VOIP, On-Demand ASP Softare and our IP PBX
- 8. Our ISP iMindoro.net we have developed into
an intelligent business area. - iMindoro.net is a profit center and our test lab
showing proof of concept of an IP Telco whereas
we have developed a true monopoly in the area. - Our iMindoro Community success has spurred our
iBaliCommunity.net and iKaliboCommunity.net
service coverage. - 9. We have been considered a pioneer in our
industry leading in technology from SIP to our
ASP. - 10. Our markets are not oversaturated with
competition and the demand for services are
significant. - 11. We have created its Gorilla into a known
Brand through our Sales, Marketing and Quality
efforts.
14Contact Information
There is more to our company than what is seen on
the surface
Singapore International Head Quarters 275 Novena,
Thomson Road, Novena 02-08 Phone 6254.6180
Mobile 65.9613.5932 Philippine Office 106 Ferros
Bell Air Tower, 30 Polaris Street Makati City,
Philippines 1201 Phone 632.890.5742, Fax
632.897.2080 CEO Steve Davis Email
ceo_at_silverbackasp.com
Customer Services and Support Technology and
Services Successful Products
Successful Business Model Proprietary
Technologies Channels Support Creative
Technical Minds Absolute Control Loyal
Partners Company Culture and Loyalty Quality
Development
We take pride in our technical achievements and
the fact that we have developed our logo into a
known brand with zero capital resources. We
have developed a culture and pride within our
company that fosters customer loyalty.
www.SilverbackASP.com
www.iMindoro.net www.iBaliCommunity.ne
t
We look forward to the opportunity to present
more to you