Tips To Decrease Unsubscribe PowerPoint PPT Presentations

There are two main reasons of high unsubscribe rate. First, you might not be targeting your customers properly and second you might be communicating in excess. According to recent research a healthy opt-out or unsubscribe rate should be eight percent of your subscribers or less.

These days email marketing keeps gaining recognition as a provocative and economical method of linking with current and future customers.

Email frequency provides organizations with analytical solution with complete understanding of consumer traits and their marketing capability. As marketers, we are scared to overload our consumers. We generally forget that email is a marketing channel that needs consumer's permission before interacting with them.

An email marketing campaign is successful only when the analytical report displays growth in the email open and click-through rate. If you are looking to boost your email open rate, increase your click-through rate and decrease the unsubscribe rate. Then start using an email marketing segmentation strategy to pick out the best email that can benefit your business. Read more on https://bit.ly/36u4Dc2

If you are not creating and maintaining your own email lists, you are not only missing the identification data that is exact to your company, but you are running the risk of being marked as a spammer and decreasing your return on investment.

Email Marketing tips and tricks Learn how to do email marketing using Mailchimp email marketing software and know the benefits of Email Marketing

Functioning return email address ... Return Email Address ... Make it clear when and how someone is added to your email list ...

Email Frequency Best Practices Try to send at least one email per week. Otherwise you're missing out on sales opportunities and your list will become disengaged. Sending one to two bulk emails a week is ideal for most merchants, especially if you're just starting out with email.

Digital marketing is a form of marketing that utilises digital channels, such as search engines, social media, email, and other websites, to reach potential customers.

Send customers automatic price alerts by email once the product price is decreased. Customize the email template, track price changes, provide the unsubscribe link and manage the subscriptions using the Price Alert extension for Magento 2. More on Magento 2 Price Alerts Extension: https://www.itoris.com/magento-2-price-alerts.html Other Magento 2 Extensions: https://www.itoris.com/magento-2-extensions